Cambridge, Massachusetts – Digital Signage Software

Signera serves Digital Signage Software to Cambridge, Massachusetts

 

How Your Establishment Can Start Saving Resources With High Tech Digital Signage

Basically ‘digital signage’ is an electronic display device which is used in and outdoors to present constantly switching, computer generated information with full motion video, text, and animations. Digital signage is considered to be a dynamic billboard or poster.

You can call it captive audience networks, digital signage, electronic display networks, digital dynamic signage, narrowcasting, data casting, digital in-store marketing, employee TV, captive audience networks, out-of-home media networks, retail TV, digital media networks, electronic billboards plus other terms one thing is legitimate, it’s here to stay.

The display devices chosen in digital signage systems include Plasma Display Panels (PDPs), liquid crystal display monitors (LCDs), cathode ray tube Monitors (CRTs), normal televisions, projection display screens, scrolling led message boards and stand alone kiosks with touch screens for interactivity.

How Digital Signage Can Save Your Business Both Time And Money:

As stated earlier on, digital signs are used to display a variety of applications and technologies that thoroughly help in the advertising and promotion of a business. You’ve probably seen digital screens showing up in many places including super markets, public transportation, etc. Normally it may be said that digital signage completely refers to an electronically controlled screen or sets of screens which can be remotely updated over the internet with no cost or expense of changing the physical posters.

As a result it is very easy and cost effective to change your targeted message and can be updated on hundreds or countless displays at a time. This new industry has led to product innovations to project images and video directly on the store windows using a reverse image screen. It is very important to use the right digital signage software package to ensure that the correct message should appear at the right time.

Here are a Few More Features of Digital Signage

The primary advantage: A digital sign has the ability to update content and deliver your specific message to specific audiences at specific geographical locations each time and promptly!

Cost and Time Savings: Your message goes out in minutes instead of weeks and you save HUGE on not having to print.

Generating income for a Change: If your location has a feasible market for advertising you can now sell ad space to recoup your cost of installation. Additional revenue streams are SMART!

 

Command Customers Interest: A digital sign has the power to stop and get your customers attention through motion and sound much like a regular TV but the location of the screen is at a more favorable moment.

For example: let’s say you have a business selling a variety of paint from different manufactures all on one shelf. Customer ‘A’ walks in and needs paint but unsure which manufacturer to go with and would like more information. With a digital screen over that isle delivering more information to your client while they wait for you to finish up and greet them, they can be watching a short paid advertising presentation from one of your manufacturers.

Studies are proving this form of advertising guides purchasing decisions exponentially!

Simple and easy update of material: The content of a digital signage system can be changed at various locations and on a predetermined schedule from one central design station by utilizing the internet.

Further facts may be found by reaching out to Signera to discuss our digital signage software offers. As the price of computer hardware continues to fall quickly I think you’ll continue to see a growing number of digital screens popping up in unforeseen places!

 

List of Accessories Suppliers in Cambridge, Massachusetts for Cables, Mounts, Adapters, Splitters and Extenders:

Boston HiFi
17 reviews
Home Theatre Installation, High Fidelity Audio Equipment, Home Automation
+16173834434
Boston, MA 02467

Huntington Home Systems
13 reviews
Electronics, Home Theatre Installation
+16172446800
369 Boylston St, Rt 9, Newton, MA 02459

Systems Design & Integration
21 reviews
Home Theatre Installation, TV Mounting, Home Automation
+16173918919
5230 Washington St, Ste 4, West Roxbury, MA 02132

Audio – Video Alternatives
22 reviews
Home Theatre Installation
+16037652647
419 Andover St, North Andover, MA 03051

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